About

Disclose the Sponsors of Social Media Ads

State: 
California
Who Decides? 
Officials
Current Status: 
Passed

AB-2188, the Social Media Disclose Act, seeks to extend rules that apply to other forms of media, by requiring the disclosure of the funders of political ads presented on social media.

“We need to do more on the social media side to identify who is actually paying for political ads,” said Assemblymember Kevin Mullin (D-South San Francisco) who introduced the bill.

In recent years, California has seen unprecedented campaign spending, with over $1 billion spent on ballot measures between 2012 and 2016. Campaigns have been able to hide behind misleading organization names, allowing them to conceal their top funders which led Mullin to author in 2017 AB-249, the California Disclose Act. AB-249 now requires the top three funders to be identified in television, radio and print ads for ballot measures and independent expenditures for and against candidates.

“Since voters are inundated by political messages and advertising on so many fronts, AB-2188 will build on the improvements provided with AB-249 by extending those requirements to social media" said Mullin.

Media Status

Authored by Assemblymember Kevin Mullin (D-South San Francisco) with the help of the California Clean Money Campaign, AB-2188 passed the State Assembly by a landslide 69-3 vote. Assemblymember Dante Acosta (R-Santa Clarita) showed particular leadership in helping the bill achieve a record 15 Republican Assembly votes. AB-2188 passed the State Senate with a landslide bipartisan vote of 31-8 with every Democrat voting "Yes" joined by 5 Republicans. 

The bill is now on Governor Brown's desk awaiting approval.

Get Involved

You can get involved by urging Governor Brown to sign AB-2188. His contact info is here. You can also sign this petition. You can also join the California Clean Money Campaign which is a major supporter of this bill. For a list of events put on by the California Clean Money Campaign click here.

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